How to repurpose content as a coach

1. Pick one source you already made: Choose one piece with a single clear idea: a blog post, a newsletter, a captioned YouTube video, or a call or webinar transcript. One idea per source keeps every format focused.
2. Collect two or three of your past posts: Your own past posts are the voice reference. Without them, any AI writer falls back to a generic tone.
3. Turn the source into a thread: Lead with the core claim, give one point per post, and end with a takeaway the reader can use on their next call or session.
4. Turn the same idea into a LinkedIn carousel: One idea per slide, a headline of a few words and one supporting sentence. Export as a PDF; LinkedIn shows PDF documents as swipeable carousels.
5. Write the newsletter version: A subject line, preview text, a short intro, three to five short sections, and one call to action, usually a reply.
6. Write video hooks and a short script: Opening lines you can say in the first three seconds, plus a 30 to 60 second outline with on-screen text for Reels, TikTok or Shorts.
7. Edit, check facts, then post: Read every draft against the source. Remove anything the source does not say, then post or schedule across the week.

Source: an example article about discovery calls, titled "Stop presenting in the first four minutes". Here is what each format looks like.

• Thread opener: "Most discovery calls fail in the first four minutes. The consultant starts presenting before they understand the room."
• Carousel (8 slides), first slide: "Stop presenting in the first four minutes"
• Newsletter subject line: "The four minutes that decide a discovery call"
• Video hook: "Your discovery call is decided in the first four minutes."
• Video script: "One sentence before the slides", 45 seconds in 4 beats

• See every format in full on the sample page

• Blog post or newsletter: the easiest source, already written. See blog to LinkedIn post.
• Captioned YouTube video: works when the video has captions.
• Podcast or webinar: paste the transcript.
• Notes: paste them as text.

• Blog to LinkedIn post
• YouTube to LinkedIn carousel
• Podcast to LinkedIn posts
• Webinar to LinkedIn posts

• Copying the same text into every channel instead of reshaping it.
• Letting AI add stories, client results or numbers that are not in the source. Delete them.
• Covering three ideas in one carousel. Split them into three carousels.
• Skipping your own voice samples, so the drafts sound generic.

• Price: Free: 3 drafts per month, all four formats, all templates, PDF export. No credit card. Pro: $29/mo (USD), unlimited drafts. Cancel any time from the billing portal; first payment refundable within 7 days.
• Inputs: A public article or newsletter URL (the page text is extracted).; A public YouTube video link with captions (the captions are read; if a video has none, you are told and can paste text instead).; Pasted text: notes, an outline, or a transcript of a podcast, webinar, or Zoom call.
• Outputs: X thread (about 5 to 10 posts, editable).; LinkedIn carousel: 8 editable slides, 3 slide templates plus your brand color, downloadable as a PDF for a LinkedIn document post.; Newsletter draft: subject line, preview text, intro, 3 to 5 sections, and a call to action; copy or download as Markdown.; Short-video hooks: 5 to 10 opening lines plus a 30 to 60 second script outline with on-screen text for Reels, TikTok, or Shorts.

Pick one source with one idea, then reshape it for each channel: a thread, a LinkedIn carousel, a newsletter and short-video hooks. Edit each draft against the source before posting.

AI writers match your voice best when you give them two or three of your own past posts. Verbatim asks for these voice samples and writes all four formats from one source.

With the method above, one article becomes one thread, one carousel, one newsletter and several video hooks with a script outline.

• Full sample output
• 20 LinkedIn carousel ideas for coaches
• Best AI tools for coaches in 2026